Example builds / Ashgrove & Pike

How we'd build a website for a builder

Ashgrove & Pike is a made-up Bristol builder doing extensions and renovations, with 85 Google reviews. This is the site we'd build, and the thinking behind it.

Example build. Ashgrove & Pike is not a real business.

The starting point

People want to see the work first

Nobody books an extension from a paragraph of text. People want to see work like theirs, know roughly how long it takes, and feel sure the builder won't disappear halfway through.

So this site leads with photos, shows one project properly, and explains how the job runs before anyone asks.

The example builder's website on a laptop
The decisions

What we did, and why

Every section answers a question a homeowner has before they pick up the phone.

A finished job fills the first screen

A two-storey extension mid-build, with the rating and a quote button on top.

Why: it answers "do they do jobs like mine?" in one look.

One project, shown properly

Where it was, how long it took on site, and what was included.

Why: people planning an extension want to know the time and the scope. Facts beat adjectives.

"How we work" in four steps

Free visit, written quote, a start date that holds, a final walk-round.

Why: the biggest worry with builders is the unknown. Showing the process up front helps with that.

Reviews that answer the usual worries

Tidy. On time. No surprises on the bill. One review for each.

Why: praise is nice, but reviews that answer the usual worries say more.

A quote form that asks the right questions

Type of job, postcode, when they'd like to start and whether they have drawings yet, in a few taps.

Why: you know before you ring back whether it's your kind of job, in your area, and how soon.

Areas in plain words

Bristol, Bath, Keynsham, Portishead, Clevedon.

Why: people check you cover them, and so does Google.
On a phone

Made for the phone in their hand

Lots of people look you up on their phone. The call and quote buttons sit at the bottom of the screen the whole way down, and the photos are sized for phones, so the page opens straight away.

Your version

Yours would use your own projects, reviews and words

Same thinking, built around your business. The draft is free, and you see it before you decide anything.

Your free draft

Get your free draft in two steps

First, a quick check of the website you've got now. Then tell us where to send your draft. It takes about two minutes, and you don't pay anything unless you want the site live.